Driving Revenue Growth for Tech Businesses with Targeted Marketing Solutions

About me

 
 I am an independent freelancer specializing in IT services and global B2B sales and marketing. I focus on crafting tailored marketing strategies, managing sales pipelines, and executing data-driven campaigns to drive business growth and maximize ROI, with 14+ years of experience empowering IT companies to achieve growth and innovation. My expertise spans in Digital Marketing Services, Custom Development (App/Website), Business Analytics, Cloud Solutions, SaaS, PaaS, Cybersecurity, Digital Transformation, Staff Augmentation and a wide range of technology products and services. I design and implement strategic marketing initiatives that drive high-quality leads, elevate brand visibility, and foster meaningful connections within the IT ecosystem.
 

Educational Background
B.Tech in Computer Science (2011)
MBA – ICFAI Business School, Mumbai (2013)
MSc in Business Intelligence – University of Westminster, London (2021)

Best Regards,

Arpit Pareek (Growth Expert) 14 years of IT industry experience in B2B Marketing & Sales 

 

Hire Me For

Capabilities and Expertise

Tech Content Writing

Crafting impactful and engaging content tailored for the technology sector. I specialize in simplifying complex IT concepts, creating blogs, whitepapers, case studies, website copy, and more. Whether it’s SaaS, AI, Cloud, or Digital Transformation, our expertise ensures content that resonates with your audience and drives results.

Media Planning/Buying

Develop and execute data-driven media strategies for B2B campaigns across digital platforms like LinkedIn and Twitter. Optimize ad spend and placements to maximize reach, engagement, and ROI. Negotiate rates and manage multi-channel media buys to ensure efficient budget use.

Twitter/LinkedIn Ads/ Lead generation

Created and managed high-impact ad campaigns on Twitter and LinkedIn to target key decision-makers in B2B sectors, resulting in measurable increases in brand visibility, engagement, and lead generation.





Data Visualization

Visualizing simplifies complex data by presenting it in graphical formats, helping businesses quickly analyze trends, performance, and insights for informed decision-making, which is essential in tracking campaign effectiveness, audience behavior, and optimizing strategies.

Social Media/Email Marketing

Develop and implement technology-driven social media strategies to optimize engagement and maximize reach. Develop B2B email marketing campaigns leveraging advanced tools such as Lusha and Apollo.ai for precise targeting, lead generation, and enhanced campaign performance.

Hire Part-time

I am available for part-time work or to enter into a retainership freelancing contract for all your marketing and sales needs.

Clients

Why Choose Me

Proven Track Record of Driving Growth

14+ years of experience in B2B digital marketing and revenue generation. Successfully closed deals averaging $4M annually in IT sales.

Global Expertise in IT and Marketing

Worked in the US, UK, and domestic markets, understanding diverse business needs. Advanced education in Business Intelligence and Marketing from top institutions.

Education & Reach

I studied at the University of Westminster, London, and worked in the UK for four years. Over the past 12 years, I have collaborated with some of the world's leading IT companies, building a robust network within the global IT market.

Tailored Strategies for Maximum ROI

Specialize in go-to-market strategies, sales planning, and data visualization. Focused on delivering personalized solutions that align with business goals.

Client Testimonials

Partnering with Mr. Arpit Pareek for our B2B marketing efforts has been transformative, his strategic campaigns and tailored go-to-market strategies have significantly contributed to our 30% revenue growth. Arpit’s ability to deeply understand our industry and craft creative, impactful solutions has made him a trusted partner, his commitment to delivering measurable results and driving sustainable growth sets him apart.
Maxim Romashchenko- Marketing and sales global head, CMS Computers
Working with Arpit has been one of the best decisions for our business. His end-to-end B2B marketing and sales solutions have streamlined our processes and significantly boosted our ROI. Over a long-term collaboration, we’ve achieved remarkable growth, with revenue increasing by 25%. His creative thinking and proactive approach have consistently kept us ahead of the curve.
Andy Murry, CEO at Anadea Tech
Arpit Pareek has been instrumental in driving our sales and marketing initiatives. His innovative strategies, attention to detail, and ability to deliver consistent, measurable results set him apart. The way he presents sales data through visualization and predictive analysis is simply amazing. For any tech business seeking a dependable and skilled marketing professional, Arpit is an excellent choice.
Shuchi Sarkar, CMO at LTI Tech
  • +91 8209436602
  • 31 Main Street, Pali Hill, Mumbai
Linkedin

© All Rights Reserved.